Author: Debbie Freeman
Financial Advisors: How to Create Social Media Posts That Get Noticed
Attention spans are short, and getting shorter. The average Facebook user glances at a post for an average of 2.3 seconds on a desktop computer...
14 Steps to Writing Great Financial Advisor Bios
The financial services industry has a trust problem: Studies show that the public is still leery of financial advisors they don’t know. While many...
Is Your Financial Advisor Website Mobile Friendly?
You know that most people have a Smartphone. You know they use it to find businesses as well as research information online. But do you...
Who’s Your Audience? Marketing Financial Planning Services to a Specific Persona Gets Better Results
You’ve started your firm. You employ many strong and educated individuals to help you reach success. You’ve identified what financial planning services you want to...
SEO For Financial Advisors: Explained in 5 Easy Steps
As a financial advisor, it’s important to earn the trust and respect of your clients. And while today’s technology allows for business to be done...
Repurposing Content: One of the Best Marketing Tips for Financial Advisors
If you could only have one of the many inbound marketing tips for financial advisors, it’s this: When it comes to creating content, you don’t...
Inbound Marketing Tips for Financial Advisors
There are many ways financial advisors can generate leads, but without question, inbound marketing is the most productive. In fact, in today’s digital world, not...
RIA Website Study: Inbound Marketing Produces Better Quality Website Visitors
One of the most important tools in marketing for financial advisors is a productive website. RIAs need a website that attracts the right types of...
Marketing for Financial Advisors: How important is blogging?
Successful inbound marketing for financial advisors involves many things, but blogging is a key component. Consistent blogging establishes your image on the Internet and shows...
Paladin Digital Marketing gets new and improved website
For the past few years, Paladin has been designing and developing custom lead-generating websites for RIAs and IARs. Using inbound marketing as our foundation, our...