Jack Waymire, Co-founder, Paladin Digital Marketing
Co-founder, author

Jack Waymire

“Having built and marketed a national RIA and broker-dealer, I understand what independent advisors need to grow. At Paladin, we focus on helping financial advisor firms stand out online, build trust with investors, and generate qualified leads with strategies that work in the real world.”

Jack Waymire is a veteran of the financial services industry with over 30 years of experience, including over two decades as the founder and CEO of an SEC-registered RIA and affiliated broker-dealer that served clients nationwide. Under his leadership, the firm grew to manage more than $500 million in assets and built a reputation for integrity, transparency, and investor-focused service.

After selling the firm, Jack turned his attention to one of the most pressing challenges facing independent financial advisors: standing out in a crowded, digital-first world. Drawing on his deep knowledge of how investors choose advisors and how advisors can differentiate themselves, he co-founded Paladin Digital Marketing to help RIAs and IARs attract more of the right clients through effective online marketing.

At Paladin, Jack plays a key role in strategy and advisor education. He’s the author of Who’s Watching Your Money? and a trusted voice in the industry regarding marketing ethics, investor trust, and fiduciary responsibility. A singular goal drives his work: to empower independent financial advisors with the tools and knowledge they need to grow successful, credible practices in today’s digital age.