Let our two decades of digital marketing experience work for you.

About Us

Is the Internet a game changer for investors and the financial advisors who serve them?
We launched Paladin when Jack Waymire wrote: “Who’s Watching Your Money? The 17 Paladin Principles for Selecting a Financial Advisor“. His book was published by John Wiley & Sons in December 2003. Paladin launched its first website in April 2004. The website promoted the book, educated more than 2,000,000 investors about financial advisors, and provided vetted advisors to more than 150,000 investors.

The Game Changer

Jack Waymire co-authored a second book that was published by Amazon in 2018. This book taught investors how to use the Internet to find, research, and select financial advisors: 5 Steps for Selecting the Best Financial Advisor, How the Internet Has Changed the Game For Investors and Financial Advisors.

His book was written for investors and it introduced digital marketing to financial advisors who want to use the Internet to build brand awareness and produce leads for their services.

5 Steps Selecting Financial Advisor
Digital marketing for RIAs-Paladin Digital Marketing

The Rise of Digital Marketing

Over the years, Paladin evolved into a digital marketing agency that worked exclusively for firms in the financial service industry.

In 2022, we are a one-stop shop for financial advisors who are seeking an array of digital marketing services from one fully integrated provider: Website, SEO, SEM, Social, Video, and more.

We can bundle our services into packages that can be our clients’ digital marketing department. Or, we can unbundle our services and deliver individual services that work with our clients’ internal resources.

HubSpot Technology

We are a Certified HubSpot Agency Partner (Gold Level). Our clients benefit when HubSpot’s industry leading technology is combined with Paladin’s state-of-the-art digital marketing services.

HubSpot software provides everything our clients need to run an automated Inbound Marketing strategy that grows traffic, nurtures leads, generates prospects, and reports results.

When you combine Paladin’s specialized industry and digital marketing knowledge with Hubspot’s state of the art technology, our clients have a world class digital marketing solution that produces measurable results.

Why is digital marketing the future for financial advisors?

The Internet gives investors unprecedented power when they seek and research financial advisors.

They are anonymous until they are ready to contact financial advisors they vet on the Internet.

They determine who they want to interview.

The Internet makes this possible.

Have you mastered the art of digital marketing?

Our FREE eBook provides valuable tips about content marketing, social media, Local SEO, attention grabbing Calls To Action and much more!