Would you rather read an article or watch a video?
Our surveys show 62% of investors prefer watching short, tightly scripted videos!
We combine our best practices with a full array of video services:
- Strategic planning (topics, personas, distribution)
- Storyboarding
- Scripting, editing
- Voiceovers, actors
- Filming equipment
- Staging
- Post-production
- Client & compliance reviews
- Loading finished videos on websites
We can provide a turnkey service or specific services based on what our clients prefer to outsource to a digital marketing agency.
Video marketing has a unique characteristic that cannot be duplicated by print.
Both mediums communicate information to investors.
Videos can:
- Be more personal and engaging
- Communicate the personality, values, and culture of the firm
- Investors can meet one or more principals
Want to stand out in a crowded financial advisor marketplace?
Here are five ways video content from Paladin can help your firm:
- Improve your organic page ranks in the major search engines
- Generate more traffic for your website
- Increase the amount of time visitors spend on your website
- Create additional backlinks using relevant content
- Convert more visitors into leads